Dr. Thomas Mendel Ph.D. is an IT industry veteran with more than 25 years of experience in advising IT vendor and end-user clients and performing research-based consulting.


Since 2011, Thomas has been the Managing Director of Research In Action. The company combines strong research capabilities with comparative vendor assessments and actionable advice.


Thomas is also known for his 9 years of service at Forrester Research, where he held various analyst and management positions. Most recently Thomas had the Global responsibility for serving the Vendor Strategy professionals and leading a team that delivers research to help these professionals. He was responsible for a research agenda that illuminates strategic opportunities and risks, market demand and competitive dynamics, and go-to-market, as well as organizational strategies and the use of emerging technology to improve business results for technology vendors.

Dr. Thomas Mendel Ph.D., Founder & Managing Director
+49 160 99492223